Setting up a company is not only about finding the right opportunities. It also entails finding the appropriate business model in order to address the correct market and make money, verifying assumptions by interacting with customers and drawing up a comprehensive business plan. While this is going on, the identity of the startup will also start taking shape, through the company structuring, marketing and branding.
This is a review of a series of research articles published following extensive research by Professor Hila Lifshitz-Assaf during the […]
This is an extract from our Galactic Guide to Space Entrepreneurship. Entrepreneurs traditionally introduce innovation or exploit a new market […]
If you were creating an interstellar organization in which you plan to have a large footprint by providing products and […]
Elon Musk is a powerhouse business influencer and all round rockstar on social media. How can aspiring space entrepreneurs post like the SpaceX CEO?
The objective of this article is to provide the tools and insights to help space entrepreneurs and professionals approach networking differently and to be creative in the process.
Startups go up and down like the Falcon 9 rocket from SpaceX. Understanding how to make it sustainable is one […]
A good logo defines your Image A company’s logo is often the first thing potential customers and partners see. Consequently, […]